Successful companies have many supporting factors, one of which depends on the speed of sales made. For some people, they certainly don’t understand what the difference between sales, marketing, and account executives is. These three jobs connect employees, companies and related clients. The following is the difference in job descriptions between sales, marketing and account executives.
- Marketing
According to the term, marketing means marketing. If described, marketing is an activity to market the company’s products in various ways, so that the product can be known by the wider community. This marketing activity focuses on consumers by improving service to customers. The first task is product planning. The marketing department must be able to plan what products will be marketed. Before the product enters the market, it is better for the marketing department to analyze the market conditions and set the price. The purpose of this promotional activity is to introduce the product to the public. Promotions can be in the form of publications or bonuses. Publication can be done through television, radio, or the internet and so on.
- Sales
For sales tasks, they usually make direct sales to consumers or customers. To be a successful SALES be a MARKETER or what we often call a seller. The final focus of the company will depend on the speed of sales made by sales. If the sales performance is weak, then the impact will affect the production process. Promote products on a regular basis in order to have to retain old customers and target new ones. Sales must continue to set targets to make sales. This makes it easier when the product is ready to be marketed. Sales also recap Sales Result Data. Sales data must be neatly arranged, detailed and detailed. Ways of sales promotion improve over time. The main task of sales is to ensure customer satisfaction. Customer satisfaction occurs because of the benefits provided by a product according to sales information during promotions. What if one of the elements of the product is not known and results in losses, it will result in disappointment.
- Account Executive
An Account Executive has a duty to establish cooperation with corporate clients. This communication ability to determine profitable deals for both the company and the client is part of the marketing job of an Account Executive. In simple terms, sellers are directly related to goods sold to consumers. Whereas in marketing, sellers and marketing are not directly related to the goods sold to consumers. Communicating to clients by telephone, and arranging a meeting for a sales presentation. Account Executives are sales and marketing activities that are not directly related to the goods being sold. Usually an account executive uses an offer letter in offering his company’s products or services.
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