For those of you who like visual arts, you may have an interest in becoming a freelance graphic designer, but don’t know how to achieve it. It’s actually not that hard to become a freelance graphic designer. Moreover, for those of you who already have the basics of design science. However, to make it easier for you to achieve it, here we will explain the ways. Without further ado, let’s discuss it together!
1. Define Specialization
Graphic designers include various specialists, such as illustrators, motion graphics, marketing, advertising, and others. Reporting from Simple Business, determining the specialization of a graphic designer can help you highlight your skills and make it easier for you to get work from clients. So, what do you think about now? Are you going into visual identity or marketing design? If you’re inclined towards logo creation, typography, and layouts, maybe a visual identity specialization is for you. However, if you are more interested in creating designs for Instagram posts or other social media, designs for marketing and advertising are more suitable for you.
2. Create Your Own Portfolio
The next way to become a freelance graphic designer is to create a portfolio first. Reporting from Design Bold, portfolio is the main key for a freelancer in showing off his work to the public. In today’s era, you are free to use any platform to put your design portfolio. For example, you can put it on Instagram or your personal website. That way, people can see your work and consider using your services.
3. Improve Design Skills
While waiting for work to come from clients, it never hurts to keep improving your design skills. You can take various online courses available or learn for free via the internet or videos on YouTube. The more honed your design skills, the better your work will be and the client will likely be interested in it.
4. Take Advantage of Freelancer Sites
To become a freelance graphic designer, another way you can do is to display your work on freelancer sites. Apart from being on a personal website, it never hurts to take advantage of freelancer sites like Upwork, Sribulancer, Gobann, and others. Put your work and wait for the client to contact you to work with. Don’t forget to fill in your profile data completely and set a price that matches the market price.
5. Build Networking
There are many ways to get clients. Apart from putting up a portfolio on the website and taking advantage of freelancer sites, another way is to build a network. Try to find an online community of graphic designers and join it. There, there must be a lot of people who share knowledge and work with each other. If there is, occasionally come to events that discuss design. From there, you can also build a good network.
6. Stay Patient and Keep Learning
Becoming a freelance graphic designer is not easy. If no clients have contacted you, stay patient and continue to learn new skills to support your career in the future. In essence, all things need a process, nothing is instant at all.
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