Importance of UI/UX Design

Why is UI/UX Design important in mobile apps?

There are several important aspects of why UI/UX design has such a big impact on app users.

  1. The first aspect is in terms of usability. When users start using and interacting with a mobile application, the first thing to do is of course choose the application according to the needs that the user wants.
  2. the second aspect is in terms of visual appearance.

The appearance or interface is very important to increase interest in accessing the application. By using UI/UX design, you can adjust and modify the appearance and each element to make it more attractive and increase user interest in accessing the application.

  • The third aspect is consistency in the design. Design is a major factor in attracting users. Consistency here includes in making layout designs, using fonts, colors, and user experiences that are tailored to the behavior of the user.

Components in UI/UX

There are several components in UI/UX that play a role in directing the behavior of the user in using the application.

1.Architectural Information

Information architecture is the structure of all forms of information that are displayed to users. Before discussing the design of the application, we must first know what is needed by the user. In the following, we will explain what methods are needed in organizing architectural information.

a. Hierarchy

This hierarchical method of organizing information uses the concept of psychological theory. In this case, great attention is paid to the functionality and arrangement of each element of an application that will be made. For example, the creation of a navigation that is made at the top and serves as a pointer.

b. Sequential

This sequential method emphasizes the break-down process every time
information into several stages that will be used by the user. The function of this method, so that users can remember better the information provided. For example, the menu in e-commerce that has information products.

c. Matrix

This matrix method delegates a lot of responsibility to the user side. Responsibility here, in organizing information. For example, sorting is a feature that uses the matrix method.

2. Design Interaction

Applications are made not only to be seen and enjoyed by the appearance. However, the interaction of the application is also very important. Interaction is also supported by good design as well.

Design interaction is very important to know the behavior (behavior) of the user.

3. Functionality

Functionality (usability) is an important component in UI/UX design. The size of this functionality is judged by how easy it is to use the application. In addition, accuracy and features that support users are important for website and mobile appearance.

4. Prototype

After compiling the three components above, the next thing that needs to be done is to make a rough prototype in the form of a Wireframe. The output of the prototype will be used as a layout. Which, will be handed over to the development team for the software development process.

5. Visual Design

After the results of the wireframe have been created, then for a visual designer to create a visual display of the design. With additions and changes to colors, styles, fonts, etc. Its function is to provide a clearer picture of the initial design of the application to be made.

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